Hey, I’m Emma
Business Designer, strategist and practical problem-solver.
I help established experts and small business owners improve how their businesses work, bringing their offers, marketing and systems together around their customers, goals and available time.You might have a business that’s grown in different directions, processes that depend on you remembering everything, or offers that no longer quite fit. I help you step back, understand what’s getting in the way and decide what to improve next.
The business experience and the human side
My background includes around 20 years in internal audit, governance and business improvement, alongside more than a decade of running an online business.
My corporate work taught me to ask useful questions, spot gaps and understand how decisions and processes affect the people using them. Running my own business has shown me what it takes to turn ideas into offers, attract customers and keep things moving with limited time and resources.I’m also an NLP Master Practitioner and trained coach. That experience informs how I work with people, because a practical plan needs to account for the person putting it into action: their confidence, preferences, energy and circumstances.I bring these perspectives together to help you make changes you understand and can maintain.
A business that fits your life
I’m multi-passionate, and I know how easily an interesting idea can become another project on an already full list.
Moving to Devon, getting married and becoming a mum sharpened my understanding of what I want my business to support. I live in Exmouth with my husband and daughter, and time for family and life by the sea matters to me.
That shapes how I work with clients. We consider the income you need, the work you enjoy, the customers you want to help and the capacity you actually have.
Growth might mean reaching more people or increasing your income. It might also mean better profits, simpler delivery or fewer working hours.
How I help
Through my Evolve Framework - Decide, Define, Design, Deliver and Develop we look at how your business fits together and where your attention will make the biggest difference.
That can include refining your offers, clarifying your messaging, improving your customer journey or putting practical systems and processes in place.
You bring the knowledge of your work and your customers. I bring an outside perspective, useful questions and support to turn your priorities into action.
Together, we design a business that’s easier to run, market and sell, with room for the life you want to live.
